Birthday boy Prime Minister Bruce Golding (centre) plants a kiss on the cheek of Dawn Heron, as Daphne Hurge looks on. The occasion was a birthday luncheon put on by the West Kingston family for the prime minister at the Jamaica Pegasus hotel on Saturday. - Norman Grindley/Chief Photographer

It's the season for celebrating and there is much to celebrate; from birthdays to pageants, it's pure 'niceness'.

Intralot employees Kemasha Walton (left) and Jessica Gayle are only too happy to represent their brand, as Supreme Ventures Betting Crew host JustBet first Media Lyme at the Acropolis, Barbican Centre, last Thursday. - Winston Sill/Freelance Photographer

Argentine professional tango dancers Roxana Garber and her partner, Oscar Caballero, scorch things up with a sexy tango at the Argentine embassy's Wine Tasting and Tango Show at the Hilton, Kingston hotel in New Kingston last Friday. - Contributed

This is how they do it. The fab couple of enter-tainer and music engineer Colin 'Demarco' Edwards and his wife, Terry-ann, make a toast at their French/European-inspired wine bar, Chateaux Vino on Merrick Avenue. - Winston Sill/Freelance Photographer

This must be déjà vu for former Miss Jamaica World Dr Terri-Karelle Griffith-Reid, who left the island last Thursday for Johannesburg, South Africa, where she will represent Spartan Health Club at the 2009 Miss World Pageant. Dr Reid is currently the general manager at Spartan which is the franchise holder for Miss World in Jamaica. She will be attending a meeting of franchise holders chaired by Miss World Chairman, Julia Morley. - Contributed

From left: Dr Kurdell Espinoza (former Miss Jamaica UK), June Daley, president of the pageant; Culture, Youth & Sports Minister Olivia Grange, and Erica Myers-Davis, author and pageant committee member, cut the cake to celebrate the pageant's 20th anniversary at the minister's office last Thursday. - Contributed